Financing Type

Private Money

Borrowing from individuals instead of institutions — flexible terms, fast decisions, relationship-driven.

What is Private Money?

Private money lending is when an individual — not a bank or institution — loans you funds to purchase real estate. These lenders are typically high-net-worth individuals, family members, friends, or fellow investors who want to earn a return on their capital secured by real property. Terms are negotiated directly between borrower and lender, making this one of the most flexible financing options available.

How It Works

01

Find a Private Lender

Identify an individual willing to lend — often through your network, investor meetups, or referrals.

02

Negotiate Terms

Agree on interest rate (typically 6–12%), loan term, repayment structure, and collateral (the property).

03

Draft a Promissory Note

A legally binding note and deed of trust are prepared by a real estate attorney to protect both parties.

04

Fund & Close

The lender wires funds to escrow, you close on the property, and begin repayment per the agreed schedule.

Advantages

  • Flexible, negotiable terms
  • No bank qualification required
  • Fast closings possible
  • Can fund 100% in some cases
  • Relationship-based — builds trust

Considerations

  • Requires trust and relationship building
  • Higher rates than conventional loans
  • Lender network takes time to develop
  • Legal docs required to protect both sides

Best For

Private money is perfect for investors who have a strong network but limited liquid capital, or who need flexible terms that a traditional bank won't offer. It's especially powerful for value-add deals where the property needs work before it can qualify for conventional financing.

Value-AddBRRRR StrategyNetworked InvestorsShort-Term HoldsRehab Projects

Ready to put your capital to work?

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